Livesystems publishes new DOOH performance figures


Livesystems had the performance values of their DOOH inventory remeasured in cooperation with the market research institute intervista. The measurement was carried out via the smartphone app of intervista's representative Footprints panel. This means that Livesystems' customers now have access to even more precise data on the reach and performance of all Livesystems' advertising screens in the "Inventory Finder" planning tool.