Nau.ch advertising formats

Desktop
Mobile
Video
Commercial
Notes

Desktop

File formats: HTML5, GIF, JPEG, 3rd Party Tag, Tag in Tag

Sitebar
Dynamic
max. 150 KB

Halfpage
300 x 600px
max. 150 KB

Wide Skyscraper
160 x 600px
max. 150 KB

Wideboard
994 x 250px
max. 150 KB

Maxiboard
994 x 118px
max. 150 KB

Leaderboard
728 x 90px
max. 150 KB

Native Ad

Factsheet (PDF)

Mobile

Videohead
360 x 202px

View showcase

Factsheet (PDF)

Rectangle
300 x 250px
max. 100 KB

Wideboard
320 x 160px
max. 100 KB

Annuncio Richie
320 x 416px
max. 100 KB

Mobile Halfpage Ad
300 x 600px
max. 100 KB

Video

Specifications
File formats: AVI, MPEG4, MOV, 3GP

Video Inread
16:9
max. 30 sec.

Pre-/Mid-/Postroll
16:9
max. 5 MB
max. 30 sec.

Sitebar Video
16:9 Full HD / HD
max. 60 sec

Mobile Pre-/Mid-/Postroll
16:9
max. 3 MB
max. 30 sec.

Commercial content

Commercial content is advertising content prepared as part of the digital Nau.ch editorial environment. The portal’s customer-focused brand workshop works closely with customers to design bespoke advertising solutions.

Factsheet Offer (PDF)

Factsheet Specifications (PDF)

Sponsored Content
Sponsored content is advertising content prepared as part of the digital Nau.ch editorial environment. The sponsored article is placed on the front page of Nau.ch in both mobile and desktop formats, and is clearly marked as sponsored content.

Paid Post
With Paid Post, the customer's service or product is the focus of the article. The text is written by the client and delivered to the Nau.ch commercial content team.

Factsheet (PDF)

Extension
In addition to the online presence, an abbreviated form of the sponsored content can be played on Livesystems' digital out-of-home screens on Public Transport, Gas Station and Retail.

Promotion
With a promotional article, we put a special offer from the client in the focus of our Nau.ch users, with the aim of generating as many clicks as possible on the landing page.

Competitions
Exclusive competitions for Nau.ch are placed on the front page of Nau.ch in both mobile and desktop formats. The customer’s logo is featured in the article, which will be clearly marked as a competition.

General notes

File formats
HTML5, GIF, JPEG, 3rd Party Tag, Tag in Tag

Appointment
Min. 3 working days before campaign start

SSL
All tags must use SSL (Secure Sockets Layer)

Number of subjects
Max. 3 different physically delivered subjects. Otherwise via 3rd party tag.

Video
Videos may be max. 30 sec. long and must be skippable from 5 sec. onwards.

Google Ad Manager
Specifications Google Ad Manager HTML 5 (external link)