Livesystems Logo Guidelines
To ensure that our image remains consistent across all platforms, it is essential that our logo is used correctly.
From January 1, 2026, the new Livesystems logo without a claim will apply. The previous logo with a claim will no longer be used.
Important:
Have you integrated our logo into your website, social media, or advertising materials? If so, you must replace it by January 1, 2026.
You can find the new logo in all formats (RGB, CMYK, PNG, SVG, EPS) in the download area. Please only use the files provided there.
What is corporate identity?
Corporate identity encompasses all elements that represent us as a company. In addition to design, this includes other features such as the company name and slogan, wording, all communication and corporate values. In short, corporate identity defines the overall image: how the company looks, how/what it communicates and how it acts. Corporate identity gives the company an identity with a corresponding personality.
What is meant by corporate design?
Corporate design is the visual appearance of us as a company. This includes our logo, our defined corporate colours and our font.
What is important for you as a partner?
We are happy to provide you with the templates in this manual. When incorporating our logos, contact details, and links into your communications, it is important that you follow the guidelines listed below.
Orthography
Company name: Livesystems AG
Only Livesystems AG may be used in connection with the marketing of advertising space.
Correct: «Our advertising space is marketed by Livesystems AG.»
Incorrect: «PassengerTV»
Incorrect: «Livesystems dooh AG»
Incorrect: «Livesystems Group AG»
Logo
Logo: Livesystems | Swiss Post Advertising
The logo is always used as a figurative and word mark.
Correct: Use of the new post endorsement logo
Incorrect: Use of the old Livesystems standalone logo
Background: White
The colored image element is used for classic digital applications (websites, commercials, social media, etc.).
Protective space for logo
A protected area of at least 120% of the width and 180% of the height of the logo applies. To ensure optimal legibility, the logo must not be less than 45 px in height in the digital domain.
Not permitted
- No color adjustments or shadows
- No rotation, distortion, or cropping
- No combination with unauthorized elements
- No insertion of additional text or claims
Downloads
All official logo versions and logo formats are available in the download area:
Please only download these versions and use them for your communication activities.